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DTSTART;VALUE=DATE:20210804
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UID:15261-1628035200-1628121599@foodindustryexecutive.com
SUMMARY:Boosting Brand Equity of CBD/THC Beverages In An Increasingly Crowded Space
DESCRIPTION:Doylestown\, PA – Penn Color\, Inc. and six packaging experts teamed up to present a CBD/THC beverage  packaging webinar\, “Boosting Brand Equity of CBD/THC Beverages In An Increasingly Crowded Space.” \nThe webinar was intended for CBD/THC beverage brands who already have a great product\, and who are looking for an equally great package to differentiate in a rapidly growing but overcrowded market. Three key “how to” questions were addressed: \n\nHow to help build greater brand equity by standing out among other beverages\nHow to delight consumers with the experience of consistent & predictable potency\nHow to present the best possible sustainability profile\n\nThe webinar was moderated by Lauren Tamburro\, VP of Research and Development\, Vertosa. The speakers represented all the critical elements to successfully package CBD/THC products in PET: \n\nCBD/THC emulsion formulation with Dr. Harold Han\, Founder & CSO\, Vertosa\nPackage design with Shantal Alfaro\, Business Area Manager\, Gentlebrand\nMaterials\, colors and additives with Nicholas Rivollet\, VP of Marketing\, Penn Color\nPreform Manufacturing with Steve Koenig\, Director of Business Development\, Rigid Packaging\, Husky Injection Molding\nBottle blowing\, filling\, capping and packing with Alex Kutter\, Business Development Manager Engineering Sales & Marketing\, and Naima Boutroy\, Global Packaging Technical Support\, Sidel.\n\nAmong their insights: \n\n“How does PET package design freedom support brand success?” \n“How will colors & effects contribute to the design of a great package?”\n“What makes PET the package of choice for beverages?\n“What about the sustainability of PET packages?” \n“Do PET packages work for cannabinoid beverages?” \n“How do I make my PET package project a success?” \n\nPackaging designers\, marketing managers\, executives of brand owners and beverage companies\, and packaging  engineers may still benefit from this insightful webinar\, available free at https://bit.ly/CBDBeverageWebinar \nTo learn more about the CBD/THC beverage packaging\, or to arrange a one-on-one meeting with the packaging  experts\, contact Nicolas Rivollet at NRivollet@penncolor.com \nFor more information about Penn Color\, visit www.penncolor.com. \nPenn Color provides color and additive concentrates\, masterbatches\, pigment dispersions and engineered  coatings. Our portfolio of wet and dry technologies offers the most diverse product line in the widest variety of  markets. These include packaging\, building & construction\, automotive coating\, extruded sheet and films\, inks\,  wall covering\, cosmetics\, and fiber. Penn Color delivers unique solutions\, with unrivaled levels of custom design. \nPenn Color operates facilities in North America\, Europe and Asia\, with sales and distribution partners across the  rest of the world. Every Penn Color plant is fully integrated with each other to ensure the best possible product  consistency from lot-to-lot and plant-to-plant. \nAccess webinar here.
URL:https://foodindustryexecutive.com/food-industry-webinar/boosting-brand-equity-of-cbd-thc-beverages-in-an-increasingly-crowded-space/
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DTSTAMP:20260428T092656
CREATED:20210803T194149Z
LAST-MODIFIED:20210803T195741Z
UID:14713-1628078400-1628082000@foodindustryexecutive.com
SUMMARY:Webinar: Optimize Continuous Improvement Through Industrial Transformation
DESCRIPTION:Chances are\, your company is either considering or already undergoing Industrial Transformation (IX). In fact\, many say the move to IX is inevitable—in many firms\, IX leaders are already making big changes to the way they run their businesses. But the reality of IX is that it needs to fit into other programs already underway or completed. Total Productive Maintenance (TPM)\, World Class Manufacturing (WCM)\, lean\, and other traditional improvement programs are all great targets for change to deliver on the promises of IX. \nIf Industrial Transformation (IX) is to be successful\, it needs to cover all aspects of an organization in three key areas: people\, process\, and technology. \nIn this live webcast hosted by IndustryWeek\, join LNS Research Principal Analyst Andrew Hughes and Dassault Systèmes’ Thomas Muth on Wednesday\, August 4\, at 12 p.m. ET to examine the dynamic move toward digital continuous improvement. \nDigitizing lean processes is not an oxymoron; the best manufacturers adapt lean and other processes to meet their needs rather than being hamstrung by convention. In this webcast\, you’ll discover: \n\nThe Five Program Starting Points from which all manufacturers can transform and where your IX journey begins.\nWhat Digital Continuous Improvement (DCI) requires more than anything else to be successful.\nThe barriers to change\, especially where well-accepted manual processes\, in particular lean\, have always been manually driven.\nHow to move from lean to digital lean and what kind of changes are needed in your company.\nWhat IX Leaders are doing differently than Followers in going digital.\nHelpful recommendations on advancing digital continuous improvement initiatives in your own organization.\n\nEvery journey in continuous improvement is different and you need to determine how you can optimize CI for your company.  Don’t miss this highly informative webcast on August 4th. Register today!
URL:https://foodindustryexecutive.com/food-industry-webinar/webinar-optimize-continuous-improvement-through-industrial-transformation/
CATEGORIES:Manufacturing
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