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DTSTART;TZID=America/Detroit:20260624T100000
DTEND;TZID=America/Detroit:20260624T104500
DTSTAMP:20260618T073750Z
CREATED:20260618T073750Z
LAST-MODIFIED:20260618T073750Z
UID:29118-1782295200-1782297900@foodindustryexecutive.com
SUMMARY:Building Better Teams: Inclusive Leadership Tips and Strategies for Food & Ag
DESCRIPTION:Register here \nFood and agriculture are amongst the world’s most interconnected and complicated industries\, driven by people working effectively across teams\, cultures\, markets and supply chains. \nAs organisations navigate workforce change\, increasing complexity\, growing demands for innovation and sustainability\, inclusive leadership is a critical capability for leaders at every level. \nWhat does inclusive leadership look like in practice?  \nJoin WFA and industry leaders on June 24 at 10am EDT/ 3pm BST for a practical discussion exploring how you can strengthen decision-making\, collaboration\, team resilience\, and foster psychological safety to take calculated and confident risks. \nOur panel will share actionable insights you can put in place at any level of business immediately to: \n\nImprove recruitment\, succession planning\, and talent development\nHear better ideas\, broaden participation\, and fewer decisions dominated by the loudest voices\nOpen and simplify communication for greater understanding\, engagement\, and trust
URL:https://foodindustryexecutive.com/food-industry-webinar/building-better-teams-inclusive-leadership-tips-and-strategies-for-food-ag/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/08/Expana_Logo_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260408T100000
DTEND;TZID=America/Detroit:20260408T160000
DTSTAMP:20260312T032655Z
CREATED:20260312T032655Z
LAST-MODIFIED:20260312T032655Z
UID:28459-1775642400-1775664000@foodindustryexecutive.com
SUMMARY:Catalyst's 2026 Virtual Leadership Summit
DESCRIPTION:Register here \nLeadership isn’t a straight line\, it’s a winding path of clarity\, doubt\, courage\, and growth. This Summit is your chance to pause\, reflect\, and reimagine the way forward. \n🎤 What You’ll Experience\nA full day of inspiration and insight without the fluff. \n\nKeynotes from leaders reshaping what leadership looks like in food and ops\nCandid panels with practical takeaways you can use right away\nReflection moments built into the day to help you connect it back to your leadership\nA downloadable workbook for deeper post-event action\n\nNo breakout rooms. No busywork. Just bold\, relevant learning designed for the realities of food leadership. \n👥 Who This Is For\nThis Summit was built for: \n\nPlant managers\, team leads\, and supervisors who want more impact without burning out\nMid-level and technical leaders ready to grow beyond their current role\nHR and L&D pros seeking people development that actually sticks\nAny food leader ready to shift from surface-level leadership to something deeper\n\nIf you’ve ever said\, “I’ve done the training\, but nothing changed…” — this is for you.
URL:https://foodindustryexecutive.com/food-industry-webinar/catalysts-2026-virtual-leadership-summit/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/jpeg:https://foodindustryexecutive.com/wp-content/uploads/2026/03/1280-x-720-2026-Summit.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260310T133000
DTEND;TZID=America/Detroit:20260310T140000
DTSTAMP:20260218T154334Z
CREATED:20260218T154334Z
LAST-MODIFIED:20260218T154334Z
UID:28318-1773149400-1773151200@foodindustryexecutive.com
SUMMARY:The Invisible Plant Tax: Why Proactive\, Collaborative Execution Drives Food Safety and Performance
DESCRIPTION:Register here \nFood and beverage manufacturers have more digital tools and data than ever — yet plants still rely on reactive effort and manual coordination to protect food safety and performance. The issue isn’t technology adoption. It’s disconnected execution. \nIn this session\, SafetyChain and Westrock Coffee Company explore the Invisible Plant Tax: the time\, risk\, and operational drag created when teams reconcile information across separate systems\, rely on manual workarounds\, and validate supplier data after the fact. \nYou’ll learn why documentation and analytics alone cannot make food safety proactive or collaborative — and how embedding controls into daily execution aligns Quality\, Operations\, and Suppliers in real time. \nThis conversation moves beyond compliance and dashboards to focus on what senior leaders care about most: resilient execution\, reduced friction\, and plant-wide performance that holds up under audits\, turnover\, and growth. \nKey Takeaways \n\nWhat the Invisible Plant Tax looks like in day-to-day plant operations\nWhy food safety challenges are often execution issues\, not compliance failures\nThe difference between documentation\, analytics\, and execution-aligned systems\n\nWho Should Attend \n\nOwners and senior leaders in food & beverage manufacturing\nVPs and Directors of Operations\, Manufacturing\, or Quality\nPlant Managers and Continuous Improvement leaders\nLeaders responsible for supplier performance and plant-wide digital strategy
URL:https://foodindustryexecutive.com/food-industry-webinar/the-invisible-plant-tax-why-proactive-collaborative-execution-drives-food-safety-and-performance/
CATEGORIES:Leadership,Processing,Sustainability
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/12/SafetyChain.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20260224T140000
DTEND;TZID=America/Detroit:20260224T143000
DTSTAMP:20260211T145146Z
CREATED:20260211T145146Z
LAST-MODIFIED:20260211T145146Z
UID:28270-1771941600-1771943400@foodindustryexecutive.com
SUMMARY:The Next Growth Frontier: Aligning Brand\, Packaging\, and Supply Chain at Scale
DESCRIPTION:Register here \nAs beverage brands scale\, challenges rarely emerge because demand disappears. More often\, they surface when the operating model that supported early success is asked to stretch into the next phase of growth. Join The Outlier Initiative and G3 Logistics for an insight-driven webinar exploring how brand strategy\, packaging decisions\, and supply chain design can work together more intentionally as complexity increases. Designed for growth-stage beverage companies\, this session brings together Courtney O’Brien\, Founder & Managing Director of The Outlier Initiative\, and Brad Busam\, VP and GM of Global Logistics at G3 Logistics\, to share where misalignment can quietly take shape\, and how many leading brands adapt their approach as they scale. Drawing from real-world experience and operator perspective\, this webinar reframes logistics as an upstream design consideration\, not simply a downstream function\, helping marketing\, operations\, and supply chain leaders align around smarter\, more resilient growth. \nLearning Objectives: \n\nHow brand positioning and consumer clarity influence packaging\, channel strategy\, and execution decisions\nWhy some operational challenges take shape early through packaging formats\, SKU strategy\, and service expectations\nCommon growth-stage trade offers that make sense at one moment\, but can introduce risk as volume\, geography\, and channels expand\nWhat tends to feel most strained at scale across warehouses\, transportation\, and inventory\nThree practical questions growth brands can use to scale with greater confidence and fewer surprises
URL:https://foodindustryexecutive.com/food-industry-webinar/the-next-growth-frontier-aligning-brand-packaging-and-supply-chain-at-scale/
CATEGORIES:Leadership,Manufacturing
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/03/Beverage-Industry.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20251112T110000
DTEND;TZID=America/Detroit:20251112T120000
DTSTAMP:20251017T025105Z
CREATED:20251017T025105Z
LAST-MODIFIED:20251017T025105Z
UID:27643-1762945200-1762948800@foodindustryexecutive.com
SUMMARY:Prepared Foods' 23rd Annual Spirit of Innovation Awards
DESCRIPTION:Register here \nExplore cutting-edge food and beverage product innovation with the 2024-2025 Spirit of Innovation award winners. Since 2003\, these awards have celebrated innovation leaders\, food scientists\, and chefs who shape the product development process. \nState of Innovation: Where Trends Meet Tastes \nThis year’s award celebration opens with a 30-minute “state of innovation” discussion between Prepared Foods Chief Editor Bob Garrison and Sally Lyons Wyatt. \nListen in as Garrison and Lyons Wyatt discuss new product innovation strategy\, Circana’s New Produce Pacesetters\, and explore what links those trends to Prepared Foods’ Spirit of Innovation honorees. \nNext: Meet the Winners! \nWatch as Spirit of Innovation honorees share product details and tell their own stories—in their own words. It’s a rare\, behind-the-scenes opportunity to hear directly from company founders\, R&D team members and other executives. \nAward categories include: \n\nJudges’ Selection / Most Innovative\nRetail Food\nRetail Beverage\nFoodservice Front of House (addressing consumer trends)\nFoodservice Back of House (addressing operator needs)\nAlternative Channel (Retail In-Store / C-Store)\n\nTune In to Learn … \n… innovation strategy; what works & why \n… next year’s top trends \n… how SOI winners turned trends and tastes into new products \nPrepared Foods is proud to acknowledge the critical operational and judging role of Charlie Baggs Culinary Innovations in Spirit of Innovation competitions.
URL:https://foodindustryexecutive.com/food-industry-webinar/prepared-foods-23rd-annual-spirit-of-innovation-awards/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/jpeg:https://foodindustryexecutive.com/wp-content/uploads/2024/10/prepared-foods.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20251008T110000
DTEND;TZID=America/Detroit:20251008T120000
DTSTAMP:20250926T124654Z
CREATED:20250926T124654Z
LAST-MODIFIED:20250926T124654Z
UID:27508-1759921200-1759924800@foodindustryexecutive.com
SUMMARY:The Boardroom Conversation: Why Procurement Matters Now
DESCRIPTION:Register here \n\nTurning cost pressures and volatility into compelling stories that win executive support. \n\nFrom price shocks and tariff policy to ESG expectations and investor pressure\, today’s sourcing decisions are more visible and consequential than ever. Boards want more than cost savings — they want to know how procurement protects margins\, reduces risk\, and enables growth. \nJoin Expana for a one-hour executive webinar on how to translate procurement insights into boardroom impact. We’ll equip CPOs\, CFOs\, and their teams with the language\, tools\, and data needed to influence the C-suite and reshape procurement as a driver of strategic value. \n\nWe’ll unpack the latest trends shaping availability\, pricing\, and demand for four key bakery inputs: wheat\, sugar\, vegetable oils\, and cocoa. Discover what shifting market dynamics mean for everything from biscuits to breads. \nWhat you’ll learn: \n\nProcurement as a margin protector: Showing EBITDA impact\, not just savings\nBoardroom storytelling: Communicating risk\, volatility\, and resilience in C-level terms\nScenario planning: Presenting trade-offs and forecasting with clarity and confidence
URL:https://foodindustryexecutive.com/food-industry-webinar/the-boardroom-conversation-why-procurement-matters-now/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/08/Expana_Logo_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20250813T140000
DTEND;TZID=America/Detroit:20250813T150000
DTSTAMP:20250721T090059Z
CREATED:20250721T090059Z
LAST-MODIFIED:20250721T090059Z
UID:27014-1755093600-1755097200@foodindustryexecutive.com
SUMMARY:2025 State of the Industry: Snack and Bakery
DESCRIPTION:Register here \nThe quality that exemplifies bakery and snack leaders: resilience. Industry professionals face challenge after challenge and keep coming out on top. In this free webinar\, various experts will outline consumer trends\, workforce challenges\, supply chain issues\, cost concerns\, and more. Attendees will take away a wealth of knowledge to help maximize their chances of future success. \nParticipants can expect in-depth information on: \n\nPowerful CPG market intelligence across key snack and bakery product categories\nThe latest product trends shaping the snack and bakery industry\nFormidable challenges and potential solutions to help drive business forward
URL:https://foodindustryexecutive.com/food-industry-webinar/2025-state-of-the-industry-snack-and-bakery/
CATEGORIES:Industry News and Analysis,Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/05/SFWB.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20250409T140000
DTEND;TZID=America/Detroit:20250409T163000
DTSTAMP:20250319T134128Z
CREATED:20250319T134128Z
LAST-MODIFIED:20250319T134128Z
UID:26160-1744207200-1744216200@foodindustryexecutive.com
SUMMARY:The State of Innovation in Food Manufacturing
DESCRIPTION:Register here \nIn this outlook event co-hosted by the Manufacturing Dive and Food Dive editorial teams\, we’ll explore how food manufacturers are leveraging new technologies to stay competitive in a changing consumer landscape. We’ll hear from industry leaders on how they’re managing rising supply and labor costs while still putting a premium on innovation\, and dig into the use of AI in the production process. \nConsumer interests are changing at a rapid pace\, and it’s never been more important to stay ahead of emerging market trends. Don’t miss out. \n\n\nWhat You’ll Learn \n\nHow to protect your bottom line from rising costs\nThe top ways food manufacturers are using AI to improve efficiency\nHow to get employee buy-in on AI integration\nThe state of innovation in food R&D\n\nWho should attend? \n\nExecutives and employees at contract and branded food manufacturers\nExecutives and employees on food R&D teams\nExecutives and employees at food startups\nFood manufacturing supply chain\, operations\, and technology leaders\nAcademics and trade group leaders\nOther professionals in the space\n\nJoin us for our session: Driving Innovation in Food & Beverage with ERP \nThe food and beverage industry is evolving rapidly\, and technology is key to staying ahead. In this 20-minute session\, ERP leaders will discuss how digital innovation enhances efficiency\, ensures compliance\, and drives sustainable growth. Join us for a concise\, insight-packed discussion on optimizing your food and beverage business with the right tech solutions. \nFeatured Speakers \n\nSharon Fuchs\, Presales Solution Architect Manager\, NexTec Group\nMark Pileski\, Vice President in Corporate Marketing\, NexTec Group
URL:https://foodindustryexecutive.com/food-industry-webinar/the-state-of-innovation-in-food-manufacturing/
CATEGORIES:Leadership,Manufacturing
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2025/03/nextec-e1742391099968.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20250311T110000
DTEND;TZID=America/Detroit:20250311T120000
DTSTAMP:20250303T133057Z
CREATED:20250303T133057Z
LAST-MODIFIED:20250303T133057Z
UID:26044-1741690800-1741694400@foodindustryexecutive.com
SUMMARY:Change Management of Food Safety Culture: Effective Strategies for Achieving Greatness
DESCRIPTION:Register here \nImplementing change management in food manufacturing often presents challenges. Common obstacles include resistance to change from employees who are accustomed to existing processes\, the need for updated skill sets to adapt to new technologies or methodologies\, and siloed thinking among departments or teams that hampers collaboration. Our esteemed speakers will provide insights into overcoming these barriers\, with Dr. Lone Jespersen discussing how to assess and improve adaptability as part of your food safety culture (FSC)\, Hugo Gutierrez sharing his experience leading a successful FSC change program at a global food and beverage corporation\, and Kim Crawford providing examples from Birchwood Foods’ successful FSC transformation journey\, addressing accomplishments\, progress\, and practical challenges. \nResearch shows that 70 percent of change initiatives fail to deliver the intended outcomes\, and collected data indicate similar trends in FSC transformations. Understanding the experiences and strategies shared by our speakers will help attendees navigate these challenges and increase their chances of achieving lasting improvements in their organizations’ FSCs. \nBy attending this webinar\, participants will:   \n\nRecognize common challenges in food manufacturing change management\, such as employee resistance and siloed thinking\, and understand their impact on food safety culture transformations\nLearn strategies for assessing and improving FSC within organizations\, and gain insights on culture evaluation and enhancement to overcome obstacles\nGain practical knowledge on successful FSC change programs and transformation journeys from real-world experiences\, enabling attendees to navigate challenges and achieve lasting improvements in their FSC initiatives
URL:https://foodindustryexecutive.com/food-industry-webinar/change-management-of-food-safety-culture-effective-strategies-for-achieving-greatness/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2024/10/food-safety.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240229T130000
DTEND;TZID=America/New_York:20240229T140000
DTSTAMP:20240228T201810Z
CREATED:20240228T201810Z
LAST-MODIFIED:20240228T201810Z
UID:23291-1709211600-1709215200@foodindustryexecutive.com
SUMMARY:Mastering the Art of Leadership – Cultivating Strong Leaders Within Your Facility
DESCRIPTION:Register for the webinar here \nFrom Intertek Alchemy: \nSupervisors in manufacturing often begin their roles with little to no leadership training. This isn’t a recipe for success. But there is a way to solve for it though a structured program to develop new and emerging leaders already at your facility so you can promote from within. \nThe ability to lead effectively is a skill that can be continuously honed and improved. Through dynamic leadership training and investing in your own team\, you can establish a positive work culture\, create a resilient workforce\, and reduce turnover. \nIn this webinar\, you will learn more about: \n● How to teach the people skills needed to become a leader\, such as effective communication\, gaining trust\, providing feedback\, and empowering your team. \n● How to prepare new leaders for the mindset shift when going from peer to supervisor. \n● Resolving conflicts and learning how to navigate crucial conversations. \n● How to structure your leadership development program. \n● Ways to give existing leaders continuous development in their leadership growth. \nWe invite you to join this insightful discussion with a Q&A session at the end! \nPresenters: Kelly Johnson\, Culture and Talent Manager at JBS Bob Rysavy\, Account Manager at Intertek Alchemy \nRegister here. \n 
URL:https://foodindustryexecutive.com/food-industry-webinar/mastering-the-art-of-leadership-cultivating-strong-leaders-within-your-facility/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2024/02/intertek-alchemy-logo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20211021T120000
DTEND;TZID=America/Chicago:20211021T133000
DTSTAMP:20210922T130133Z
CREATED:20210922T130049Z
LAST-MODIFIED:20210922T130133Z
UID:15091-1634817600-1634823000@foodindustryexecutive.com
SUMMARY:Drive Agility and Accelerate Performance
DESCRIPTION:For your organization to move with the dynamic consumer packaged goods (CPG) market\, every component needs to deliver when called upon. Join this interactive workshop with industry experts from digital consulting firm Kalypso\, a Rockwell Automation company\, leading a small-group discussion on: \n\nBuilding a foundation for agility\, resilience and performance\nDelivering consistent results for bedrock business items\nCreating a responsive enterprise through proactive investment\n\nRegister now and capitalize on this opportunity to share how things work at your company so you can make them work even better. Then watch for an email confirming your registration. \n  \n \nColin Speakman\nPrincipal\, Kalypso \nColin utilizes over 15 years of CPG industry experience to help clients turn their questions and vision into answers and action. He couples that experience with a hands-on approach to understanding how things really work within an organization so he can help clients develop and improve digital innovation capabilities through technology\, organizational design and business processes. \n \nStephen Birtsas\nDirector\, Kalypso \nStephen is a packaging innovation thought leader specializing in packaging innovation transformation\, transformational enterprise application deployments and organizational change leadership. He helps clients successfully optimize packaging processes from concept to shelf\, including idea and concept management\, packaging design\, development and commercialization. \n \nReinier Stomp\nSenior Manager\, Kalypso \nReinier is an experienced consultant and engagement manager with a demonstrated track record leading digital transformation initiatives. He works with clients in the pharmaceutical\, retail\, food and beverage\, and CPG industries to implement leading PPM and PLM solutions.
URL:https://foodindustryexecutive.com/food-industry-webinar/drive-agility-and-accelerate-performance/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2021/09/Rockwell_Automation_Logo.png
ORGANIZER;CN="Rockwell Automation":MAILTO:brett.krzykowski@rockwellautomation.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210826T140000
DTEND;TZID=America/New_York:20210826T150000
DTSTAMP:20210804T183646Z
CREATED:20210804T183646Z
LAST-MODIFIED:20210804T183646Z
UID:14739-1629986400-1629990000@foodindustryexecutive.com
SUMMARY:Roundtable Discussion with our 2021 R&D Teams of the Year
DESCRIPTION:Food Processing will talk with the winners of the R&D Teams of the Year poll\, which lets readers pick the best product development teams at small\, medium and large food & beverage companies. Discussion will center on what makes their process unique and their most novel new products. \nRegister here.
URL:https://foodindustryexecutive.com/food-industry-webinar/roundtable-discussion-with-our-2021-rd-teams-of-the-year/
CATEGORIES:Leadership
ATTACH;FMTTYPE=image/png:https://foodindustryexecutive.com/wp-content/uploads/2021/06/food-processing-logo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210729T140000
DTEND;TZID=America/New_York:20210729T150000
DTSTAMP:20210728T192456Z
CREATED:20210728T192456Z
LAST-MODIFIED:20210728T192456Z
UID:14696-1627567200-1627570800@foodindustryexecutive.com
SUMMARY:Addressing Workforce Issues and Improving Your Company's ESG Scores
DESCRIPTION:An effective environmental\, social\, and governance (ESG) strategy and strong ESG scores enhance a company’s market and accounting performance\, improve business reputation\, and foster employee engagement. \nAttend this webinar to gain an overview of ESG scores and the workforce issues considered under the social factor. Discover practical\, cost-effective\, and proactive strategies you can implement to help improve your company’s social factor score in ESG ratings. \nRegister here. \nCan’t join us for the live event?\nWe’ve got you covered. Register here\, and we’ll send you the on-demand viewing link shortly after the broadcast. \n 
URL:https://foodindustryexecutive.com/food-industry-webinar/addressing-workforce-issues-and-improving-your-companys-esg-scores/
CATEGORIES:E-commerce,Leadership
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DTSTART;TZID=America/Los_Angeles:20210729T080000
DTEND;TZID=America/Los_Angeles:20210729T090000
DTSTAMP:20210728T000314Z
CREATED:20210727T235713Z
LAST-MODIFIED:20210728T000314Z
UID:14685-1627545600-1627549200@foodindustryexecutive.com
SUMMARY:How Wawa Drives Employee Loyalty Through Communications
DESCRIPTION:Learn how Wawa fosters a sense of community across 35\,000 employees \nWhat makes Wawa such a beloved everyday destination? And why do Associates choose to stay on\, sometimes for decades? \nOn Thursday\, July 29\, join Caitlyn McCarthy\, Internal Communications Lead for Wawa\, as she shares her best practices on building a sense of community across 35\,000 employees. Learn how to: \n\nAlign comms with the core values to create a sense of belonging for every single employee\, no matter where they are or who they are.\nBring these values to life\, every day\, every way\, through a mobile-first platform.\nDrive exceptional customer experiences with highly engaged employees.\n\nRegister here. \nCaitlyn McCarthy Internal Communications Lead Wawa\nBecky Graebe Sr. Director\, Communication Strategy Dynamic Signal\n 
URL:https://foodindustryexecutive.com/food-industry-webinar/how-wawa-drives-employee-loyalty-through-communications/
CATEGORIES:E-commerce,Leadership
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210518T140000
DTEND;TZID=America/New_York:20210518T150000
DTSTAMP:20210506T184717Z
CREATED:20210506T184717Z
LAST-MODIFIED:20210506T184717Z
UID:14065-1621346400-1621350000@foodindustryexecutive.com
SUMMARY:Earning Trust: Learn from the Leaders
DESCRIPTION:Consumers have long had relationships with brands that go beyond the product and service. There has always been a feeling of comfort and security elicited by the brands they support most. The secret ingredient: Trust. \n\n\n\nTactically speaking\, though\, trust is something that is very difficult to manufacture quickly. It must be earned over time. That said\, times of crisis actually present opportunities for brands to earn or cement that trust among longstanding and new customers alike. And\, clearly\, with COVID-19 and continuing racial tensions\, we all live in a time of unprecedented crises now. \nFurthermore\, the public is clearly looking to the business world for leadership on all issues where it is not seeing it from the usual sources. Yet another opportunity – and responsibility – for brands. \nMorning Consult has just released its proprietary “The Most Trusted Brands” study. This webcast will inspire and educate you by featuring comms leaders from some of these brands – the leaders at the forefront that have helped those entities earn that trust. \nDuring these 60 minutes\, you will hear and learn about:\n-The keys to building trust that endures over time and spans the globe\n-How to step up in a crisis to earn newfound trust\n-Overcoming reputation challenges to become a trusted brand\n-Some exclusive data from the “The Most Trusted Brands” study will be shared\n-And more \nSpeakers:\n-Franz Paasche\, SVP\, chief corporate affairs officer\, PayPal\n-Sally Susman\, EVP\, chief corporate affairs officer\, Pfizer\n-Kyle Dropp\, cofounder and president of Morning Consult \n\n\n\nRegister here.
URL:https://foodindustryexecutive.com/food-industry-webinar/earning-trust-learn-from-the-leaders/
CATEGORIES:Leadership
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