Economic uncertainty and inflation are significantly impacting consumer behavior, posing new sales obstacles for consumer product companies of all sizes. CPG leaders ought to adapt their sales approach and employ innovative strategies to navigate this dynamic environment and its challenges.

Join Branchfood and Trax Retail in their upcoming seminar for actionable insights into navigating sales and driving growth. If you are a sales, marketing, or business development professional in the consumer packaged goods industry, don’t miss this opportunity to understand the impact of the economy on your business and develop strategies to grow sales.

We will cover a range of topics, including:

• Understanding the current economic landscape and its impact on CPG sales
• Adapting sales strategies to changing consumer behavior and purchasing power
• Building strong relationships with retailers and distributors
• Optimizing product assortments to meet evolving consumer needs
• Formulating effective pricing and promotional strategies
• Leveraging data and analytics for informed sales decision-making
• Diversifying sales channels to mitigate risks

This seminar is free to attend but registration is required. Sign up to secure your spot and receive the Zoom link/recording.

Speakers:

• Kevin Mannering, Partner and Chief Product Officer, Rodeo CPG
• Kayla Castañeda, Co-Founder and Chief Executive Officer, Agua Bonita
• Kaitlin Mogentale, Founder and Chief Executive Officer, Pulp Pantry
• Georgios Tzafis, VP Emerging and Mid Cap CPG, Trax Retail
• Amy Howlett, Director, Global Investment Banking, Bank of America

Register here.