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Predicting the Future of RTDs

May 15 @ 11:00 am - 12:00 pm EDT

Register for the webinar here

From Beverage Industry:

The rise of Hard Seltzers was nothing short of spectacular. It took the alcohol industry completely by surprise– but not Black Swan Data. Their analysis identified the rise of key converging need-spaces and trends before brands like White Claw and Truly turned the category upside-down. Fast-forward to today and RTDs remain a key growth space, but the market has become increasingly crowded. In this webinar, Black Swan uses AI-powered social intelligence to analyze the key trends driving change in the RTD space with recommendations for how brands can stay ahead of the curve.

They will cover:

  • The emerging consumer needs and drinking occasions shaping behavior and choice
  • The new flavors, ingredients, and formats to watch out for
  • The innovation opportunities that brands should prioritize NOW and NEXT

Register here.



May 15
11:00 am - 12:00 pm EDT