ADC Appoints Enterprise Software Exec as Chief Growth Officer

John Hughes will act as a cross-functional catalyst to achieve optimal profit and growth.

TAMPA, Fla. (August 10, 2021) – Applied Data Corporation (ADC), the leading global provider of store operations platforms built for grocery and convenience retailers, today announced that John Hughes has joined ADC as its first Chief Growth Officer. Hughes will lead ADC’s sales, customer success, partner, marketing, and HR teams to align and drive the company’s go-to-market strategy. He will join ADC’s executive leadership team led by CEO, Shamus Hines.

Hughes brings with him a 25+ year history of scaling enterprise tech companies that deliver outstanding customer value while driving profitability and growth. Prior to ADC, Hughes founded ManageForce, a market-leading application management and cloud service provider that was acquired by Centrilogic. Prior to founding his own company, Hughes built his career in the highly competitive enterprise software sales world with hyper-growth enterprise companies like Oracle, Ariba (now SAP), and managed services provider, Data Intensity.

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At ADC, Hughes will play a critical role in managing revenue growth, business development, and customer success as the company continues to focus on providing innovation for total store operations in the food technology market while also growing market share in both the grocery and convenience retail space.

“John has an incredible record of leading high-growth companies to great success. I know he will be an excellent addition and provide an invaluable skillset to the ADC team as we continue to grow and elevate our customer experience,” said Hines. “I am confident that John’s leadership will continue to build on the great foundation we have developed with our grocery and convenience retail customers.”

Hughes adds, “I am thrilled to join the talented team at ADC. Together we will continue to offer our retail customers solutions that drive store ops excellence from fresh item management to eCommerce fulfillment and everything in between. “

About Applied Data Corporation

For more than 30 years, ADC has been a food technology innovator. Our platforms, FreshIQ® and ShopperKit, offer retailers an omnichannel approach to total store operations. FreshIQ allows retailers to effectively plan, prepare, analyze, and deliver the fresh food items shoppers want. The ShopperKit platform enables in-store order fulfillment for retailers to receive, prioritize, and process orders from their online counterparts allowing grocers to offer in-store pickup or delivery services to their online customers. ADC’s products are deployed globally in more than 120 grocery and convenience store chains and more than 20,000 locations. Visit to learn more.

John Hughes