Food Industry Webinars & Online Events
- This event has passed.
Beyond Hydration: What’s Next in Functional Beverages?
February 13 @ 11:00 am - 12:00 pm EST
Consumers are demanding new and extra functionality from their drinks. Beyond hydration, they want products that deliver on a growing list of benefits related to performance, physical and mental health and even beauty. The rise of functional beverages is not just a trend but a reflection of broader shifts in consumer behavior and preferences. In this webinar, Black Swan Data uses their cutting-edge AI and predictive trend intelligence to reveal what’s next in the functional beverages space.They will analyze 50+ million consumer posts from 100+ sources including Instagram, TikTok and Reddit to understand what consumers really want from functional beverages in 2025 and beyond.
- Discover the new and emerging functional trends
- Understand the new skincare and beauty trends permeating this space
- Leave with inspiration and ideas to fuel your new product innovation planning
- Learn how PepsiCo, Keurig Dr Pepper and Nestle use this trend intelligence data to stay ahead of their competition
Can’t attend live? Register to view this webinar on-demand!
