Wednesday, December 4, 2024

Food Industry Webinars & Online Events


Loading Events

« All Events

Consumer Insights: Better-For-You Candy Trends

December 12 @ 2:00 pm - 3:00 pm EST

Register Here

Shoppers want healthier options, yet still want to treat themselves. This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars.Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format. This webinar will explore the demand for better-for-you confections, looking at factors that drive sales in the market, as well as trends in the category.

Learning objectives:

  • Understand strategies for developing and marketing better-for-you confectionery
  • Discover evolving consumer preferences in the sector
  • Identify key ingredients and label claims that influence consumers’ purchasing decisions
  • Explore possible flavors for better-for-you products

Details

Date:
December 12
Time:
2:00 pm - 3:00 pm EST
Event Category:
Website:
https://www.snackandbakery.com/events/3302-consumer-insights-better-for-you-candy-trends

Organizer

Candy Industry