This week’s new product launches include better-for-you snacks, wraps, and sweets as well as a new way to enjoy plant-based protein.

Pamela’s: Grain-free Graham Crackers

Pamela’s recently announced the launch of its grain-free graham crackers, which are certified gluten-free and made with a non-GMO flour blend. They’re also free of egg, corn, soy, and nuts, and include no high fructose corn syrup or artificial additives and flavors.

A 6.25-oz box of graham crackers is priced at $6.59. 

Egglife Foods: Sweet Cinnamon Egg White Wrap

Launching the first product of its kind, Egglife Foods just released Sweet Cinnamon Egg White Wraps. The wraps are high in protein but contain no sugar, grain, gluten, dairy, or soy, making them suitable for a variety of diets. 

Egglife wraps are available in all Sprouts store locations and online, priced at $5.99 per 6-oz package (includes six wraps).

Supplier Catalog - CashinGOOD GOOD: New Krunchy Keto Bars

Keto-friendly brand GOOD GOOD announced two new flavors in its Krunchy Keto Bar line — Almond Banana and Coconut. The new bars are protein-packed, portable, and healthy, containing collagen and fibers but no artificial sweeteners.

Priced at $29.99 per 15-pack box, Krunchy Keto Bars are available online.

Renewal Mill/Salt & Straw: Chocolate Salted Caramel Cupcake Ice Cream

In celebration of “Veganuary,” upcycled vegan baking company Renewal Mill partnered with ice cream brand Salt & Straw to release a new vegan ice cream flavor — Chocolate Salted Caramel Cupcake. The limited edition flavor is made with Renewal Mill’s Dark Chocolate Brownie Mix, which uses upcycled okara flour.

Available through the month of January, the ice cream can be purchased online or in-store through Salt & Straw for $13 per pint.

Goodside Foods: Meatless Crumbles

Goodside Foods, a consumer brand of MycoTechnology Inc., announced its plant-based Meatless Crumbles, a shelf-stable alternative to ground meat and refrigerated plant-based proteins that can be incorporated into meals by adding water. 

Featuring 17 grams of protein per serving, the new product is made with a blend of pea and rice proteins fermented by shitake mushroom roots. It relies on MycoTechnology Inc.’s mushroom fermentation platform, which improves the protein’s taste and digestion.

Meatless Crumbles are also free of soy and artificial flavors, colors, and preservatives, as well as certified Kosher, non-GMO, and Halal. They’re available online for $10.99 per 8.95 oz bag.