Research

People often use the terms “vegan” and “plant-based” interchangeably. But according to a recent report from market research and consulting firm Linkage Research, there are notable differences in consumers and who follow the diet.  Popularity and adoption The plant-based food market...

Plant-based food sales are growing five times faster than overall food sales, according to new research from the Plant Based Foods Association (FBFA) and The Good Food Institute (GFI). Meanwhile, Rabobank data show that sales in a previously rapidly...

Low-income households are a growing consumer group — the percentage of American adults within the low-income tier rose from 16% in 1971 to 20% in 2015. Some government programs define low-income households as those making at or below 400%...

Sustainably-marketed products accounted for 50% of consumer packaged goods (CPG) growth from 2013 to 2018, according to NYU Stern Center for Sustainable Business. Further, products with sustainability claims on-package accounted for 16.6% of the total CPG market in 2018, delivering...

A recent IRI survey, Early View 2019: Food & Beverage Trends, reveals which generations allow wiggle room in their grocery budget and also reinforces well-documented evidence of plant-based eating and sustainability being top of mind for today’s consumers. Younger Millennials...

The International Food Information Council (IFIC) Foundation’s 2019 Food and Health Survey show heightened interest in plant-based eating, sustainability claims’ varying impact on purchasing decisions, confusion surrounding food and nutrition terms, and more. Factors driving food purchases Survey respondents said...

For a long time, frozen food didn’t stand a chance against fresh. But according to market research company NPD Group, the frozen food aisle is getting more crowded. NPD’s The Future of Dinner Report says that last year, people...

Food companies have room to improve their diversity initiatives, given the results of this year’s Top 50 Companies for Diversity list from DiversityInc. Three food companies ended up on the list this year — The Kellogg Company, The Hershey...

Investors are flocking to the food industry’s most impressive up-and-comers: plant-based meat, egg, and dairy businesses and cell-based meat companies. According to a new report from the Good Food Institute (GFI), investors have contributed a whopping $16 billion to...

A new study published by the American Heart Association (AHA) estimates that added sugar labels could result in a savings of more than $30 billion in healthcare and more than $60 billion in societal costs over a 20-year period....