GEA’s Baking Solutions Go on Show in Las Vegas

Las Vegas Convention Centre (USA), September 18-21 2022 West Halls, Booth 745

GEA’s team of experts from Bakery and Frozen Food will be showcasing the company’s latest technology for maximizing food production at the International Baking Industry Exposition 2022 (IBIE) in Las Vegas. The leading technology provider will be digitally exhibiting a complete cake processing line as well as providing visitors to Booth 745 experience of its ProEdge Drive freezer and Callifreeze® System.

The entertainment capital of the world is hosting a show which covers every aspect of baking from bread, cakes and pastries to snacks, as well as American favorites pizzas and cookies. GEA has an extensive portfolio of equipment that provides bakers across the globe with a competitive edge in whichever sector they are operating in.

For consistently flawless pastries, GEA’s experience in the bakery industry of offering solutions that provide customers with optimal efficiency and performance. From proofing to freezing for dough, part-baked products and pastry, the solutions on offer at the show will demonstrate how they preserve the shape, texture and color of the finished product. If you are looking for an environmentally sustainable solution, the GEA range of electric ovens has a CO2 emission output equivalent to zero, and does not compromise on performance, offering a highly flexible and dynamic design solution.

In addition to the ProEdge Drive and Callifreeze® System, the company will also share with show visitors’ the advantages of the new sustainable GEA Electric oven. Commonly referred to as a ‘zero impact solution’ it’s built with superior insulating material for energy efficiency and offers consistent temperature control to ensure that every product is perfectly baked.

The ProEdge Drive is a robust spiral freezing system featuring an improved hygienic design to speed up the cleaning process and reduce downtime. The drum-free design allows for easy maintenance, and makes the system more robust for an increased service life. The horizontal air-flow provides a consistent freezing performance and evenly balanced air distribution throughout. The new Callifreeze® system has been developed by GEA to monitor and control the product’s frozen condition. It automatically calibrates the freezer parameters to maintain the product’s level of frozenness according to specified limits with minimal energy consumption.

In addition to the product demonstration area, Paolo Betto, Area Sales Manager for GEA Baking, will be speaking at the event, giving a presentation on Enhancing Environmental Sustainability – a technical look at the baking process (Monday 19th September 4.15, RBA Bakers Center ACD Stage). He says: “Considering the global increase of energy costs and the increasing attention to environmental aspects in the food industry, the role of technical producers includes developing solutions that optimize energy consumption and CO2 emissions.”

With over 100 years of proven experience in the bakery sector, GEA offers industry-leading equipment and complete production lines for bakery products. Its expertise and solutions span every stage of processing, from ingredients reception and bulk handling, to liquid and powder processing, control systems, refrigeration and packaging services.

About GEA

GEA is one of the world’s largest suppliers of systems and components to the food, beverage and pharmaceutical industries. The international technology­ group, founded in 1881, focuses on machinery and plants, as well as advanced process technology, components, and comprehensive services. With more than 18,000 employees working across five divisions and 62 countries, the group generated revenues of more than EUR 4.7 billion in fiscal year 2021. GEA plants, processes, components and services enhance the efficiency and sustainability of production processes across the globe. They contribute significantly to the reduction of CO2 emissions, plastic usage and food waste. In doing so, GEA makes a key contribution toward a sustainable future, in line with the company’s purpose: “Engineering for a better world”.

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