Shoppers want healthier options, yet still want to treat themselves. This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars.Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format. This webinar will explore the demand for better-for-you confections, looking at factors that drive sales in the market, as well as trends in the category.
Learning objectives: