New Food and Beverage Product Launches, Feb 28 – March 4

A vegan pancake and waffle mix, cocoa-less truffle bars, and a botanical beverage are among this week’s new products.

Eat G.A.N.G.S.T.E.R.: Vegan Pancake & Waffle Mix

Eat G.A.N.G.S.T.E.R. just introduced the latest product, Vegan Pancake & Waffle Mix, to its line of better-for-you baking mixes. 

The mix creates pancakes and waffles that are vegan and allergy-friendly and free of grains, gluten, and nuts. Made with clean ingredients like organic cassava flour, tiger nuts, and coconut milk powder, they’re easy to whip up with a few pantry staples. 

The new mix is available for $12.99 per 8.6 oz package.

Clif Bar & Company: CLIF Thins

Clif Bar & Company is bringing CLIF Thins, a crispy version of its CLIF Bar, to retail shelves nationwide. The new CLIF Thins come in three flavors — Chocolate Chip, Chocolate Peanut Brownie, and White Chocolate Macadamia Nut.

The snack-sized Thins are non-GMO and made with organic rolled oats. Each 0.78 package contains two Thins, 100 calories, and 5 grams of sugar. Consumers can pick up a seven-pack box for a suggested retail price of $7.30. 

Honey Mama’s: Birthday Cake Truffle Bars

Honey Mama’s recently announced a Birthday Cake truffle bar, the first blonde cocoa-less truffle bar in the company’s product line.

The new bar features ingredients like cashews, raw honey, and vanilla extract and is topped with naturally-dyed sprinkles. 

Birthday Cake truffle bars are available online, starting at $24 per pack of four.

LaCroix: Cherry Blossom Sparkling Water

Just in time for spring, LaCroix is bringing a botanical twist to its line of sparkling waters with its latest flavor, Cherry Blossom. 

The new flavor will be available at select retailers this month.

Geloso Beverage Group: Buzz Tea

Geloso Beverage Group recently launched Buzz Tea, a line of canned hard iced tea, in three flavors — Original, Half & Half, and Peach.  

The new beverages contain 6.5% alcohol, with the primary alcoholic ingredient being a triple filtered malt blended with Argentinian black tea.

Buzz Tea is available in 12 oz variety packs and 24 oz singles.

Aubrey D. Rebel: New Salsas

Gourmet Chips and Sauces is launching two new hot salsa varieties under its Aubrey D. Rebel brand — Very Hot Aubrey D. Rebel Tequila Lime Hot Salsa and Very Hot Aubrey D. Rebel Roasted Garlic Hot Salsa.

Made with simple ingredients, the hot salsas are free of preservatives, additives, and artificial ingredients. They’re also vegan, vegetarian, and gluten-free. 

Both new products are available for a suggested price of $9.99 per 16 oz jar.