Significant improvements in forecast accuracy are increasing on-time delivery rates, enabling resource optimization and boosting customer satisfaction.
Client profile
One of the largest branded food product companies in the Philippines with a growing presence in other Asian markets. Established in the 1960s, it manufactures and distributes a diverse mix of snacks, candy, noodles, beverages, and more.
Business context
The customer’s manufacturing and logistics operations were in disarray because of faulty planning and bad forecast accuracy.
Challenges
- The company wanted to align its sales structure to reach a greater number of outlets and deliver high-quality, fresh goods on time and in the correct quantities.
- It wanted to ensure that the stock delivered to the trade has over two-thirds of its shelf life remaining.
- Operations needed to run with minimum inventory of finished goods, raw materials and packaging materials.
Solution
Bristlecone assessed the customer’s requirements and pain points correctly, suggested the best fit solution for its planning and integration needs, and implemented the solution.
Business impact
- 50% reduction in planning lead time from 30 days to 15 days.
- 13% improvement in forecast accuracy from 75% to 85%.
Bristlecone advantage
- Bristlecone is the industry’s largest pure-play supply chain service provider.
- As the trusted partner for AI-first supply chain transformations, we specialize in empowering customers with tech-enabled solutions for planning, sourcing, and fulfillment.
- Guided by a consulting-led approach, we serve as strategic partners to customers throughout their supply chain transformation journey.
