One of Europe’s leading producers of canned fish KARAVELA will introduce a new plant-based product line and brand in a presentation on September 29, within the SEE ALL by KARAVELA online event. The company will disclose the ingredients and technology behind their new products during the online presentation.
Following more than a year of in-depth market research and substantial investments, KARAVELA is about to launch a new plant-based seafood product line together with a new brand that will represent it. Extensive experimentation with more than 100 different recipes has resulted in the development of an innovative vegan seafood product range – salads, spreads, and flakes. A groundbreaking new product – real vegan TUNO fillets – is also being developed and will be presented in the SEE ALL online event and global trade fair ANUGA.
KARAVELA’s new product range aims to satisfy the growing global demand for food that supports a sustainable lifestyle. It’s not a secret that plant protein has a much lower impact on the environment than products of animal origin, with the latter contributing to 83.5% of greenhouse gas emissions in an average diet.
The company will disclose the ingredients and technology behind their new products in the SEE ALL online presentation. For now, company representatives only reveal that the main ingredient is one of the most sustainable plant proteins, based on carbon footprint estimations in cultivation, processing, drying, and waste management.
Currently, there is a lack of understanding about how plant-based seafood products should taste. We are planning to change that, combining our extensive experience as a canned fish producer with sustainable innovation in the realm of plant-based ingredients. With the launch of our vegan products range, we plan to become trendsetters in the plant-based seafood product market leading the way for other brands that want to create new vegan products and tastes.
Andris Bite, CEO of KARAVELA
The presentation of the new product line will take place on September 29 at 3 pm (Time Zone GTM +3), as a part of the SEE ALL by KARAVELA online event. The link to the presentation live stream and registration form you will find here – www.sorensen.lv
The SEE ALL online event will take place for the third time — it began at the start of the pandemic when all global fairs were canceled, and the company was looking for new ways to meet its clients. SEE ALL events aim to present KARAVELA’s new products, share the latest industry trends, and hold virtual meetings with clients.
For those interested in sampling the new plant-based products in real life and discussing partnership opportunities, KARAVELA’s new brand will be having a booth (Hall 5.1 / Booth Nr. B068g/A061g) at the global trade fair ANUGA (www.anuga.com) for the food and beverage industry in Cologne, Germany on October 9 to 13, 2021.
