Uzwil (Switzerland), March 18, 2020 – The interpack tradeshow in Düsseldorf, Germany, is an important milestone for the consumer foods industry, taking place every three years. As is the case with many events and tradeshows in the last weeks, interpack has been postponed in order to mitigate the risk of spreading the coronavirus. The show was originally scheduled from May 7-13, 2020. Customers should keep the dates May 11-15, 2020, in their schedule, as Bühler will invite to a virtual interpack under the motto “Creating food sensations” with digital showrooms, chats, and webinars to present its latest technologies and solutions.
“The interpack 2020, like many tradeshows around the world, has been cancelled to keep people safe and mitigate the spread of the coronavirus. This cautionary decision is a positive step for the health and safety of our customers and employees,” says Germar Wacker, CEO of Bühler’s Consumer Foods business. “The current challenges require us to explore new ways of reaching out and preparing for the future. In this case by running events digitally and discovering the potential of virtual events. We ask all our customers and interested people to keep the interpack dates in their calendars,” he adds. Within the next days, Bühler will invite everyone who had planned to travel to Düsseldorf to join the company’s virtual booth online, get inspired by new end-product compositions, meet Bühler experts and sales people in chat rooms, or enter technical presentations online. “There are so many challenges and opportunities in the consumer foods market today that deserve new solutions,” says Germar Wacker. “We want to invite all our customers to explore these solutions in a completely new, virtual format which also allows for individual discussion.”
Bühler presents new sustainable, energy-efficient solutions
At interpack, Bühler planned to showcase its full range of processing solutions along the entire value chain. Under the motto “Creating food sensations”, the aim was to inspire customers with innovative end products, from chocolate mass to enrobed baked goods, from molded products to wafers and biscuits. Sustainable innovations that help reduce waste, water, and energy usage in the bakery, chocolate, confectionery and roasting industries would have been presented to encourage visitors to contribute to a better future.
At the same time, Bühler wanted to showcase new solutions for food safety, healthy ingredients, and higher efficiency. Since the last interpack three years ago, Bühler has put immense efforts and investments into innovation to meet the growing requirements of the market and of its customers, for example with significantly higher energy-efficient solutions and less waste.
Bühler’s interpack solutions to be presented in the virtual space
With last week’s announcement of the interpack cancellation, it will not be possible to present these solutions physically and to meet face-to-face with customers. “Though the news that interpack has been cancelled means that we will not showcase our latest innovations to customers in person, we will take this occasion to focus on digital communication alternatives, virtual presentations, and online conversations to keep our customers fully up-to-date,” says Wacker. “In every challenge is an opportunity. In a world of change, perhaps we will discover that virtual tradeshows offer efficient, impressive, and modern platforms to communicate and exchange about the developments and the state-of-the art solutions for a prosperous future of the consumer food markets.” Bühler is pleased to welcome customers in a virtual space from May 11-15, 2020. Further information will follow shortly.
Media contact:
Burkhard Böndel, Head of Corporate Communications
Bühler AG, 9240 Uzwil, Switzerland
Phone: +41 71 955 33 99
Mobile: +41 79 515 91 57
E-mail: burkhard.boendel@buhlergroup.
Dalen Jacomino Panto, Media Relations Manager
Bühler AG, 9240 Uzwil, Switzerland
Phone: +41 71 955 37 57
Mobile: +41 79 900 53 88
E-Mail: dalen.jacomino_panto@
Markus Reber, Media Relations Manager
Bühler AG, 9240 Uzwil, Switzerland
Phone: +41 71 955 12 44
Mobile: +41 79 864 29 41
E-mail: [email protected]
About Bühler
Billions of people come into contact with Bühler technologies as they cover their basic needs for food and mobility every day. Two billion people each day enjoy foods produced on Bühler equipment; and one billion people travel in vehicles manufactured using parts produced with Bühler machinery. Countless people wear eyeglasses, use smart phones, and read newspapers and magazines – all of which depend on Bühler process technologies and solutions. Having this global relevance, Bühler is in a unique position to turn today’s global challenges into sustainable business. Bühler contributes to safely feeding the world and is doing its part to protect the climate, producing machinery that makes cars, buildings, and machinery more energy efficient. Its aim is to reduce energy, waste, and water in its customers’ value chains by 50% by 2025. Bühler’s purpose is creating “innovations for a better world.”
Bühler invests up to 5% of turnover into research and development. In 2019, some 12,800 employees generated a turnover of CHF 3.3 billion. As a Swiss family-owned company, Bühler is active in 140 countries around the world and operates a global network of 98 service stations, 32 manufacturing sites, and 25 application centers. In 2020, Bühler celebrates its 160th anniversary.
